CM Academy speaks with Aaron Bethune, the author of the new book Musicpreneur: The Creative Approach To Making Money In Music. We'll speak about the book and some of the ideas in it. An early review from our friend Eric Alper at eOne Music Canada reads: "It's tempting, when you go into the music business, to think that all you have to do is write a great song. That certainly helps. It's also a necessity to know all aspects of the industry, so you're able to tackle any challenge you face. This book might just be all you'll need to read."